This post is a summary of my talk at WTSFest USA on September 19th in Philadelphia. The full slide deck is available at the bottom of this post. In the world of SEO, training is a critical component to building successful, adaptive teams. Yet, while the industry is filled with talented individuals, our approach to …
Let’s Train Our Way to a Better SEO Industry: WTSFest USA 2024 Read More »
Oh, SEO. I love you so. As a complex field requiring a wide set of skills combined with the challenge of constantly changing search algorithms, being an SEO professional makes my heart sing. What’s terrifying to many makes me roll up my sleeves with a grin on my face. Unfortunately, being a young woman in …
“Role models really matter. It’s hard to imagine yourself as something you don’t see.” –Chelsea Clinton The Oxford Dictionary defines a role model as ‘a person looked to by others as an example to be imitated’. Despite this seemingly clear and simple definition, it is often widely debated whom and what constitutes a ‘proper’ role …
There’s a lot of things that baffle me about this crazy world we live in. And I don’t mind not understanding it all. But there’s one thing that’s been really bothering me for a while now, and it’s something we need to have a discussion about. And that is, how many times I’ve been asked “Are …
Back on September 1st I dragged me, myself and 97 pounds of luggage onto an airplane bound for Quebec City. A few days later I was dropped off at a house full of people who don’t speak english, and life has been flashing by ever since.